IT and Telecom

Monitor helps organizations navigate the strategic challenges created by rapid technology changes, emerging new markets, the maturing of traditional markets, rapid commoditization, and the proliferation of low-cost competitors. Changes such as digital convergence, server virtualization, software as a service, and Web 2.0 have created whole new fields of opportunity for selected information technology (IT), telecom, and adjacent firms.

We help organizations cope with the disruption and uncertainty associated with this dynamic landscape, help them manage at a faster cycle time, and help them see and exploit emerging growth opportunities globally created by these forces. We also help them design and build new business models and product, service, and solution offerings to drive growth.


Recent work has included the identification, design, and marketing of new solutions that use the software-as-a-service business model to provide business process functionality on an outsourced, as-needed basis.

Managing Your Innovation Portfolio

Bansi Nagji and Geoff Tuff April 19, 2012 Article

In this Harvard Business Review lead feature article, Bansi Nagji and Geoff Tuff of Monitor make the compelling argument that organizations should manage for "Total Innovation." A carefully balanced innovation portfolio is important for long-term, sustained growth; it helps companies outperform their competitors and potentially achieve a premium recognized by the capital markets.

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Embracing Complexity: Building Innovation Capabilities for Your Organization

Geoff Tuff, Amelia Dunlop, Brian Quinn and Helen Walters March 21, 2012 Video

In this recording of Monitor’s recent webcast, "Embracing Complexity: Building Innovation Capabilities for Your Organization" Monitor thought leaders discuss how to frame growth challenges holistically. They detail practical methods to develop more systematic and structured approaches to innovation. Watch this webcast to glean new insights on how to build both the robust structures and the internal systems to provide reliable, repeatable growth and innovation.

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Dynamic Strategy Implementation: Delivering on Your Strategic Ambition

Amelia Dunlop, Vincent Firth, and Robert Lurie March 7, 2012 Article

Most strategies fail in the implementation phase, and the problem can be traced to three factors: a failure of translation, a failure of adaptation, and a failure to sustain change over the long term. Amelia Dunlop, Vincent Firth, and Robert Lurie discuss key elements of a dynamic approach to strategy implementation—one that overcomes the limitations of traditional approaches—and how it has helped leading enterprises deliver more effectively on their strategic ambition in this paper from the Monitor Perspectives series.

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Innovation Lessons from Kodak’s Failures

Larry Keeley January 18, 2012 Article

Larry Keeley, an innovation expert and partner at Monitor, explains how Kodak’s famous failure to enter digital photography quickly can be a useful lesson for executives looking to innovate now. He writes that a new form of strategic thinking, convergences, “gives leaders a deeper sense of the interdependencies that connect firms, products, systems and services in new ecosystems” and reveals emerging opportunities, typically at the junction of new technologies and customer behaviors.

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Scenario Thinking Applied to the Global Economic Outlook

Peter Schwartz, Jonathan Star, Nikhil Prasad Ojha December 31, 2011 Article

The global economy faces serious risks of a second “great recession” if world leaders fail to cooperate on solutions to prevent “near-term economic divisions to devolve into deeper-seated geopolitical divisions,” write Peter Schwartz, Jonathan Star, and Nikhil Prasad Ojha in The Times of India newspaper. In this piece that demonstrates scenario thinking, the authors project the global economy is likely to go through a near-term period of low growth. The long-term prognosis then depends on the actions—or failures—of leaders to respond.

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What Global Winners Teach Us about Innovation

Nikhil Prasad Ojha, Parijat Ghosh, Sachin Khandelwal, Harsh Kapoor December 11, 2011 Article

In this special report on innovation in India’s Business Today magazine, Nikhil Prasad Ojha, Parijat Ghosh, Sachin Khandelwal, and Harsh Kapoor from Monitor describe key principles of innovation used by successful companies, from mobile phone provider Safaricom in Kenya, to Mexican cement company Cemex, to GE’s green energy products, to create new ways of doing business. “As markets mature and become more competitive, innovation has become an imperative for firms to survive and win,” the authors write.

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Insights from the Field: Ideas for Fixing American Capitalism with Roger Martin

Steven Goldbach and Roger Martin November 18, 2011 Video

Roger Martin, the author of Fixing the Game: Bubbles, Crashes, and What Capitalism Can Learn from the NFL, discussed his ideas for changing executive compensation, financial services regulation, and tax policies to rebuild an economy that generates prosperity and growth. The interview with Monitor’s Steven Goldbach is part of Monitor’s “Insights from the Field” series of discussions with leaders sharing their perspectives on important issues.

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Flipping Orthodoxies: Overcoming Insidious Obstacles to Innovation

Bansi Nagji and Helen Walters August 26, 2011 Article

When it comes to innovation, sometimes organizations need to get out of their own way. Orthodoxies, or tightly held beliefs that guide a company’s decisions, can be dangerous to a company’s success, write Monitor’s Bansi Nagji and Helen Walters in the Fall 2011 issue of Rotman Magazine, published by the Rotman School of Management at the University of Toronto. As a result, they write, orthodoxies must constantly be sought out and “flipped” for a business to stay at the forefront of its industry—or even to stay afloat.

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Five Ways That Standardization Can Lead to Innovation

Henry King August 4, 2011 Article

“At a time when we are constantly being told to value the new and the different, it may come as a surprise to learn that the standard, the shared and the common can be strong drivers of transformation,” writes Monitor’s Henry King, in this essay for Fast Company Design. King, who is an associate partner with the innovation strategy firm Doblin, part of Monitor Group, cites five illustrations from business to demonstrate how standardization—in business processes, common organizational goals, common platforms, shared cultural values, and equipment interfaces—are critical tools of innovation.

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Why Memory Matters—Transformational Ideas for Customer Engagement: A Monitor Webcast

Steven Goldbach, Mark Pocharski, Robert Lurie, and Vinay Gupta July 28, 2011 Video

In this webcast, Monitor’s thought leaders discuss the latest research into the psychology behind decision-making and memory formation, using this framework to identify a practical approach for getting customers to remember your company’s messages and assessing the quality of your customer engagement strategy.

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