IT and Telecom

Monitor helps organizations navigate the strategic challenges created by rapid technology changes, emerging new markets, the maturing of traditional markets, rapid commoditization, and the proliferation of low-cost competitors. Changes such as digital convergence, server virtualization, software as a service, and Web 2.0 have created whole new fields of opportunity for selected information technology (IT), telecom, and adjacent firms.

We help organizations cope with the disruption and uncertainty associated with this dynamic landscape, help them manage at a faster cycle time, and help them see and exploit emerging growth opportunities globally created by these forces. We also help them design and build new business models and product, service, and solution offerings to drive growth.


Recent work has included the identification, design, and marketing of new solutions that use the software-as-a-service business model to provide business process functionality on an outsourced, as-needed basis.

Managing Technology-Driven Innovation Risk: How to Turn Uncertainty into Advantage

Scott Daniels and Michael M. Baltay June 17, 2009 Article

In their quest for innovation-led growth, executives are apt to approach technology investments with a conservative risk-averse mindset. This paper explains how taking an active approach to technology risk management, using three common portfolio management techniques, can reduce uncertainty and increase a company's opportunity for growth.

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Access to Minds: Insights from the Monitor Talent Network

Monitor Talent March 26, 2009 Article

In these videos, thought leaders from the Monitor Talent Network tell us their thoughts about the future in business, communications, media and technology.

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Exploring and Learning from the Future: Five Steps for Avoiding Strategic Surprises

Doug Randall March 23, 2009 Article

Why do organizations get blindsided by market transformations that could have been anticipated?  This article from Strategy & Leadership guides you through a systematic process for incorporating plausible but challenging future scenarios into your organization’s learning processes, to help mitigate risk and decrease the likelihood of being unprepared for discontinuities.

 

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Envisioning the Cloud: The Next Computing Paradigm

Jeffrey F. Rayport and Andrew Heyward March 20, 2009 Article

Cloud computing is one avenue for the U.S. to reassert global economic and technology leadership--if policymakers safeguard its future as the basis for a flourishing new technology sector. This paper outlines eight elements to enable on-demand computing to realize its potential.

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Understanding China’s Middle Class

Kheehong Song and Allison Cui January 27, 2009 Article

Gone are the days when companies looked at China as a monolithic land of 1 billion potential customers. Companies are now focusing on how to capture small segments of China’s giant market, and none of these segments is as attractive or as full of potential as the country’s rapidly growing—and multifaceted—middle class.

In this article from The China Business Review, Monitor Group's Kheehong Song and Allison Cui use Monitor's experience to explain how companies can succeed in the Chinese marketplace by analyzing and targeting the right segments of China’s diverse and rapidly emerging middle class.

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Economic Crisis Breeds Opportunities for Entrepreneurship

Monitor Regional Competitiveness Group January 15, 2009 Article

“Paths to Prosperity; Promoting Entrepreneurship in the 21st Century,” a new Monitor Group study, interviewed entrepreneurs in 22 countries to determine attitudes and critical policies required for entrepreneurship to thrive in different regions around the world, including the importance of a society's fostering of entrepreneurial skills and tax policies that encourage R&D.

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A Strategic Approach to Dealing with Activist Shareholders

Michael Armstrong and Jonathan Joffe January 14, 2009 Article

Monitor's research suggests that while the financial meltdown claimed a number of hedge funds, those funds with activist strategies are worth watching. This report, by Michael Armstrong and Jonathan Joffe from Monitor's Integrated Strategy and Finance practice, describes typical behaviors of shareholder activists and how CEOs and boards of directors can deal with them. 

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How to Lead—and Succeed—Through the Downturn

Monitor Group November 25, 2008 Article

These are unprecedented times for corporate executives—incredible volatility in the markets, sinking consumer confidence, a new financial crisis every week.  As a result, executives need to act quickly to tackle short term problems while setting the stage for long term growth. While we’ve dealt with recession before, the level of volatility and structural change posed by this crisis calls for a radically different playbook of options for achieving growth. 

In our view, there are certain, key levers companies can pull to find real growth and address the uncertainty.  The topics covered here can help shape your leadership agenda.

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Making Smarter Technology Decisions

Geoff Tuff November 17, 2008 Article

In today’s increasingly volatile economy, companies that make informed technology decisions can gain a significant edge over their competition without spending more on technology to do so.  This paper examines the forces that have prevented some companies from unlocking the strategic potential of their technology assets and highlights the tools top-performing companies have employed to drive growth. 

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Precision Marketing: Five Ways to Make Better Marketing Decisions

Jennifer Lacks Kaplan and Yakir Siegal October 31, 2008 Article

Once at the mercy of marketers, customers have developed coping mechanisms to combat the torrent of messages that come their way. Companies need to move past traditional approaches to get their attention.

In this Conference Board article Jennifer Lacks Kaplan and Yakir Siegel, both partners at Monitor Group, discuss five principles that can help companies better focus marketing investment decisions in a challenging world of new technologies and delivery channels.

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